UGC campaign with whitelisting delivered 2x higher conversion rate than brand’s baseline ads.
Established Paleovalley as a go-to snack for outdoor adventure.
Outdoor niche creators aligned the brand with the lifestyle of skiing, hiking, and camping.
When Paleovalley set out to grow its presence in the outdoor space, they turned to Dialed Media to build a campaign that felt local, authentic, and aligned with adventure culture. As a Colorado-based brand rooted in wellness, their goal was to become a staple among outdoor enthusiasts. We paired Paleovalley with a curated group of winter sports and outdoor creators to produce UGC that was not only organic and on-brand, but also optimized for paid performance through whitelisting. The result? Ad creatives that converted at 2x the rate of their baseline campaigns. From ski slopes to trailheads, Paleovalley’s products became a visible—and valuable—part of the mountain experience.